Objectives

We have numerous objectives to help achieve our aims:

• Set up Twitter and get over 200 followers
• Set up a YouTube channel and upload viral videos
• Increase Facebook 'likes' by over 200
• Create and maintain a successful and stylish website for the business
• Create a logo for the brand
• Keep all social media platforms up-to-date
• Organise special events, promotions and competitions for Mother's Day and Easter
• Organise competitions to create excitement and reward customers
• Interact with current and potential customers

These objectives are within an achievable range with a possibility of exceeding.  By succeeding in these objectives the campaign will have an extremely positive outcome.  All objectives are to be achieved by 18th April 2012 and will be contantly reviewed by the whole team throughout.